With over 70 years of tradition, Bettanin is the leading Brazilian company in the household cleaning segment. Its brands are among the leading in the country, and the company is a leader with the Noviça brand, and holds important market share with the Esfrebom and Sanilux brands. Recognized for being always at the forefront, Bettanin constantly seeks new technologies and innovations. Prioritizing high performance, design, practicality and excellence, it delivers to the consumer a broad portfolio with solutions that become essential for the home.