Don Melchor - founder of Concha y Toro Winery - created the Wine Legend to keep strangers away from his private reserve. He spread the rumour that the devil lived in that cellar.
Since its very first vintage, Casillero del Diablo has become one of the most popular wines among Chilean people.
In 1963, Casillero del Diablo began exporting its wines to the European continent.
Casillero del Diablo became the most famous Chilean wine brand in the world, consolidating -in 2002- its presence in more than 100 countries.
Casillero del Diablo brand was launched for the Asian market on the Great Wall and over a million cases were sold worldwide.
Red: Cabernet Sauvignon, Merlot
White: Chardonnay, Sauvignon Blanc, Carmenere